Sherrill Zack Kaplan in

Sherrill Zack Kaplan

Supporter · DISC type s
Chief Digital Officer (CDO) at Planet Fitness
📍 Boston, Massachusetts, United States

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
29 Years
Current Role
Chief Digital Officer (CDO)
Job Level
Leadership
Location
Boston, Massachusetts, United States
Personality Overview

How Sherrill shows up

Calm
Social Proof Driven
Slow To Decisions

They are unlikely to become strong champions as they don't prefer pushing other people. They are good and approachable with everyone, internally and externally. Their motivation stems from the impact that their decisions can have on the organization.


Priorities

Topics Sherrill cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

6-2021
Chief Digital Officer (CDO)
Planet Fitness
2018
Independent Board Director
Fiesta Restaurant Group, Inc.
10-2017
Board Member
MITX
2020 - 6-2021
Global Operations Advisor - Marketing
Advent International
2018 - 2020
Head of Marketing & Sales
Zipcar
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1999 - 2001
MBA
University of Denver - Daniels College of Business
Women's Leadership Forum
Harvard Business School Executive Education
1995 - 1999
BS
Boston University
Social presence
in
Behavioral profile

DISC profile (public)

s

Steadiness (S)

Steadiness (S) reflects the degree to which a person is likely to focus on cooperation, support and taking everyone along. Those scoring high tend to be consistent and calm.

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