As Business Head for EMEA at Mindsprin, Sidhartha Samal has over 18 years of experience leading customer experience and digital transformation for global brands like Olam and HP. An MBA from XLRI Jamshedpur, he is skilled in developing and scaling customer-facing digital solutions. Colleagues describe him as a passionate, intelligent, and customer-first leader.
Sidhartha has a keen interest in the application of technology in agriculture to solve challenges for farmers, having participated in World Bank events on the topic. He is passionate about sustainability and follows the latest trends in Generative AI for content creation and personalization, recently attending the Adobe Summit in Las Vegas.
He conceptualized and launched a B2B e-commerce app in West Africa, scaling it to an annualized GMV of $330 million.
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