Silvia Lala in

Silvia Lala

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ServiceNow at 6 yrs 5 mos
📍 Greater Pavia Metropolitan Area, Italy

Silvia is a senior marketing manager with extensive experience in the global software industry, including long tenures at ServiceNow and Microsoft. She specializes in integrated campaigns, content strategy, and digital demand generation, and holds a degree in Public Relations and Advertising from Università Cattolica del Sacro Cuore.

She was part of the team that launched ServiceNows official partnership with the Ferrari Hypercar team, bringing the companys AI platform to the world of motorsport.

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Experience
4 Years
Current Role
ServiceNow
Location
Greater Pavia Metropolitan Area, Italy
Personality Overview

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Priorities

Topics Silvia cares about

AI Transformation
Frequently shares content on how AI is reshaping business, focusing on unified AI layers and platforms that transform the enterprise experience.
Platform Marketing
Actively promotes ServiceNow's platform capabilities, from major release events to specific solutions like the Workflow Data Fabric for AI.
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Career

Work history

ServiceNow
6 yrs 5 mos
10-2014 - 2-2019
Field Marketing Manager
CA Technologies
Microsoft Italia
12 yrs 1 mo
In the press

Media appearances

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Education

Silvia has no verified education history

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Behavioral profile

DISC profile (public)

DISC behavioral profile

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