Sirajudheen Nellur in

Sirajudheen Nellur

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Head of Brand & Growth at Practo
📍 Bengaluru, Karnataka, India

Sirajudheen Nellur is the Head of Brand & Growth at Practo, a strategist with approximately 10 years of experience building consumer businesses. An alumnus of the Indian Institute of Management Ahmedabad, he is known for his "out-of-the-box" thinking and applying his consulting background to build strong go-to-market strategies.

He is passionate about building consumer-facing businesses and follows developments at diverse companies like Bayer, Cerner Corporation, and The LEGO Group. He believes in building a varied set of experiences to drive results and has a flair for creative communications and understanding consumer insights.

During his engineering studies, he co-authored and published a technical paper on the "Analysis of a SEPIC converter. "

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Experience
12 Years
Current Role
Head of Brand & Growth
Job Level
Mid-senior
Location
Bengaluru, Karnataka, India
Personality Overview

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Priorities

Topics Sirajudheen cares about

Brand & Growth
As the Head of Brand & Growth, his focus is on brand strategy, performance marketing, SEO, and retention. He is actively expanding his teams in these areas at Practo.
Consumer Health Tech
His career at Practo and as a Brand Head at HealthKart shows a consistent focus on creating and scaling consumer-facing brands in the healthcare technology sector.
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Career

Work history

1-2024
Head of Brand & Growth
Practo
4-2022 - 1-2024
Director - Marketing
Practo
11-2020 - 4-2022
Associate Director - Marketing
Practo
9-2024
Growth & Strategy mentor
Zittle
8-2019 - 11-2020
Entrepreneur In Residence / Brand Head
HealthKart
In the press

Media appearances

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Education
2012 - 2014
PGDM (MBA)
Indian Institute of Management Ahmedabad
2013 - 2013
MSc in Strategy and Organisational Consultancy
EDHEC Business School
2006 - 2010
B.Tech
National Institute of Technology Calicut
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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