Sonaiska Barber in

Sonaiska Barber

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Global Business Category Leader - Air Treatment at Versuni
📍 Amsterdam, North Holland, Netherlands

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
17 Years
Current Role
Global Business Category Leader - Air Treatment
Job Level
Mid-senior
Location
Amsterdam, North Holland, Netherlands
Personality Overview

How Sonaiska shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Sonaiska cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

7-2021
Global Business Category Leader - Air Treatment
Versuni
12-2019 - 7-2021
Global Consumer Marketing Director Air Treatment
Philips
1-2017 - 12-2019
Marketing Lead Domestic Appliances UK&I
Philips
2-2015 - 12-2016
Global Senior Consumer Marketing Manager
Philips
1-2012 - 1-2015
Global Consumer Marketing Manager
Philips
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2006 - 2011
M.Sc Management and Business Administration
Universitat d'Alacant
2010 - 2010
International Business School
Hanze
2009 - 2010
International Challenge in Real Estate
Hanze
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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