Stacy Taffet in

Stacy Taffet

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Chief Growth Officer at The Hershey Company
📍 Chappaqua, New York, United States

Stacy Taffet serves as the Chief Growth Officer at The Hershey Company, where she drives transformative growth strategies. An MBA from Harvard Business School, she previously had a distinguished career at PepsiCo, leading multi-billion-dollar brands and marketing transformations. She is a recognized leader with expertise in brand strategy, innovation, and consumer intelligence.

Outside of work, Stacy is a dedicated community contributor, serving on the board of Project Sunshine, a non-profit organization. She enjoys spending time with her husband and two children, playing tennis, practicing yoga, and cooking for her family.

Interesting fact: Stacy has been named one of the "Top 100 Women in Brand Marketing" by Brand Innovators and one of AdAges "Women to Watch. "

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Experience
9 Years
Current Role
Chief Growth Officer
Job Level
Leadership
Location
Chappaqua, New York, United States
Personality Overview

How Stacy shows up

Communication Style
Decision Approach
Work Preference

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Priorities

Topics Stacy cares about

Brand Storytelling
Believes the best brands tell timeless stories in a timely way and that creative advertising must elicit an emotional response to be effective.
Consumer Psychology
A college psychology major, she is fascinated by understanding consumer motivations and choices, which she applies directly to her brand management and marketing strategies.
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Career

Work history

3-2025
Chief Growth Officer
The Hershey Company
5-2023 - 3-2025
SVP Marketing, PepsiCo
PepsiCo
1-2022 - 5-2023
SVP Brand Marketing, Frito Lay at PepsiCo
PepsiCo
10-2020 - 1-2022
Vice President Brand Marketing, Frito Lay
PepsiCo
8-2001 - 7-2005
Marketing Manager
American Express
In the press

Media appearances

Hershey Announces Stacy Taffet as Chief Growth Officer. Featured in The Hershey Company – Newsroom
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PepsiCo's Stacy Taffet Named Hershey's Chief Growth Officer. Featured in Adweek
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Education
2005 - 2007
Master of Business Administration (MBA)
Harvard Business School
1997 - 2001
BA
University of Pennsylvania
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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