Steve Larson in

Steve Larson

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Head of Sales | AdTech Performance at Urban Science
📍 Detroit Metropolitan Area, United States

Steve is an accomplished AdTech sales leader with over 15 years of experience, specializing in automotive marketing and data solutions. He currently serves as the Head of Sales at Urban Science. Colleagues describe him as a consistent, trustworthy, and detail-oriented seller with strong client relationships.

Outside of his primary career, Steve is a professional film and commercial actor, as well as a User-Generated Content (UGC) creator. He has held supporting and lead roles in independent films and commercials, leveraging his on-camera experience for brand campaigns.

Unique fact: Steve was selected as the Student Commencement Speaker for his graduating class at Michigan State Universitys College of Communication Arts & Sciences.

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Experience
33 Years
Current Role
Head of Sales | AdTech Performance
Job Level
Mid-senior
Location
Detroit Metropolitan Area, United States
Personality Overview

How Steve shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Steve cares about

Automotive Marketing
His career has centered on the auto industry, managing major accounts like FCA at Yahoo and Cox Automotive, and he actively posts about automotive retail trends.
AdTech Solutions
He has deep expertise in consultatively selling data, measurement, and programmatic solutions, which is the core focus of his current role at Urban Science.
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Career

Work history

9-2022
Head of Sales | AdTech Performance
Urban Science
1-2021
Actor | UGC Creator | Spokesperson
Steve Larson
1-2019 - 2-2022
Senior Account Director
Perform Media Inc.
3-2017 - 1-2019
Senior Account Executive, Enterprise Media Solutions
Cox Automotive
2006 - 3-2017
Account Director, Enterprise Sales
Yahoo
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
Bachelor's Degree
Michigan State University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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