Steve Ratner

Energizer
DISC Type : I

Principal / Creative Director at Ivy Creative

Southborough, Massachusetts, United States

Overview

Steve has no verified overview

Personality Overview

Believer

Full Of Energy

Relationship Oriented

They are not always early adopters but can be pursuaded by leveraging strong relationships.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They excel at seeing the bigger picture, and the long-term impact of their decisions.

Topics They Care About

Steve has no verified topics they care about

Media Appearances

Steve has no verified media appearances

Work History

1-2007
Principal / Creative Director at Ivy Creative
3-1994 - 12-2006
dir, creative services & programming at wlvi-tv
director at tribune
Director of Creative Services/Programming at WLVI - WB56

Education

1972 - 1976
Education details unavailable from Boston University

More Information

Social Presence :

Prographics :

Exp : 32 Location : Southborough, Massachusetts, United States Job Level : Senior Designation : Principal / Creative Director at Ivy Creative
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Insights For Selling To Steve

During A Call Or A Meeting

DO's

  • Use phrases like ‘people will love’, ‘massive impact’ etc.
  • Be friendly and entertaining in your conversation
  • Do some small talk, ask them how things are going on their side

DONT's

  • Don’t assume a yes just because they have not said no
  • Don’t be too formal, focus on building comfort and trust
  • Don’t be excessively objective, be a storyteller

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Steve is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Steve

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Steve move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Steve take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Steve

Personality Compatibility


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