Susanne Van Mourik - Groeiversneller

Activist
DISC Type : Cd

Employer/Recruitment Marketeer (interim/freelance) at SMEER | Growth & Recruitment Marketing Studio

Amersfoort, Utrecht, Netherlands

Overview

Susanne van Mourik is a freelance Recruitment and Growth Marketing specialist with over 15 years of experience. Through her studio, SMEER, she focuses on improving online buyer and candidate journeys using data-driven strategies and experimentation. People often describe her as analytical, creative, driven, and a digital expert.

As a self-described "digital native, " Susanne is inspired by technological progress and online culture. Her professional mission to design smooth online experiences across all generations stems from a deep interest in how people interact with technology and brands online.

Unique fact: Her work on a clients website contributed to winning 3rd place in the Top 100 Best Automotive Websites in 2014.

Personality Overview

Logical And Quick

Observative

Meticulous

They can be nudged to make faster decisions by offering what they value.  They don’t always try to control the conversation but neither do they like yielding it fully. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Recruitment Marketing
Her core focus is blending marketing and recruitment to help companies build a pipeline of talented and engaged candidates.
Growth Hacking
As a growth marketer, she uses experimentation and data analysis to drive rapid and sustainable revenue growth for her clients.
Candidate Journeys
She is passionate about understanding the target audience's pain points to design and improve the entire online orientation and application process for candidates.

Media Appearances

Susanne has no verified media appearances

Work History

3-2023
Employer/Recruitment Marketeer (interim/freelance) at SMEER | Growth & Recruitment Marketing Studio
5-2017
Growth Marketeer // Strategisch Marketeer (interim/freelance) at SMEER | Growth & Recruitment Marketing Studio
7-2012 - 4-2017
Online & Inbound Marketing Consultant at SMEER | Growth & Recruitment Marketing Studio
7-2025 - 9-2025
Recruiter a.i. at SO Plevier Amersfoort
5-2024 - 9-2024
Recruitment & Marketing Consultant a.i. at Van Ekris Autobedrijven

Education

9-2000 - 7-2002
Hotel- en hospitality management (fast track) from Hogeschool TIO UTRECHT
9-1996 - 7-2000
Leidinggevende Toerisme & Recreatie (voorheen MTRO) from ROC Midden Nederland

More Information

Social Presence :

Prographics :

Exp : 10 Location : Amersfoort, Utrecht, Netherlands Job Level : N/A Designation : Employer/Recruitment Marketeer (interim/freelance) at SMEER | Growth & Recruitment Marketing Studio
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Insights For Selling To Susanne

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending too much time on pleasantries
  • Make sure that you you respond to any queries from them quickly
  • Highlight the competitive differentiation of your product

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Do not give up if they are not convinced, try again with a different approach
  • Refrain from asking too many questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Susanne is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Susanne

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Susanne move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Susanne take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Susanne

Personality Compatibility


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