Tanja Dirksen in

Tanja Dirksen

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Marketingleitung at AXA Entwicklungs- und Maschinenbau GmbH
📍 Schöppingen, North Rhine-Westphalia, Germany

Tanja Dirksen is the Head of Marketing at AXA Entwicklungs- und Maschinenbau GmbH, where she leverages her expertise in B2B and digital marketing strategies. She holds a degree in Business Administration from the Westphalian University of Applied Sciences, guiding her companys marketing and online communication efforts in the machine-building industry.

Based on her professional activities and interests, she appears deeply engaged in the machine tool and manufacturing sector. She actively follows developments from industry leaders like Renishaw, WALDRICH COBURG, and SHW Werkzeugmaschinen, suggesting her passion extends beyond her immediate role.

She plays a direct role in expanding her companys market presence, personally welcoming new sales partners to the AXA team.

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Experience
26 Years
Current Role
Marketingleitung
Location
Schöppingen, North Rhine-Westphalia, Germany
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Tanja cares about

B2B Marketing Strategy
As Head of Marketing for an industrial machinery company, this is her core function, focusing on strategies for business-to-business customer acquisition and communication.
Trade Fair Marketing
She is actively involved in promoting her company's presence at major industry events like EMO Hannover, a key channel for B2B engagement.
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Career

Work history

1-2012
Marketingleitung
AXA Entwicklungs- und Maschinenbau GmbH
10-2004 - 12-2011
Marketingassistentin
TRAPO
1-2000 - 9-2004
International Marketing Assistant
Olympus Europa GmbH
3-1999 - 12-1999
Marketingassistentin
CHS Electronics Deutschland GmbH
In the press

Media appearances

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Education
10-1994 - 9-1998
Dipl. Betriebswirtin (FH)
Fachhochschule Gelsenkirchen Bocholt (heute Westfälische Hochschule Gelsenkirchen Bocholt)
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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