Tatiana Vallejo de la Roche in

Tatiana Vallejo de la Roche

Inquirer · DISC type dc
Directora Centros Comerciales Viva at Grupo Éxito
📍 Antioquia, Colombia

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
23 Years
Current Role
Directora Centros Comerciales Viva
Location
Antioquia, Colombia
Personality Overview

How Tatiana shows up

Demanding
Hard To Convince
ROI Conscious

They focus on objectivity in a pitch and pay little attention to bells and whistles. They don’t always try to control the conversation but neither do they like yielding it fully. They respond well to confident salespeople.

Priorities

Topics Tatiana cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

10-2023
Directora Centros Comerciales Viva
Grupo Éxito
8-2018 - 9-2023
Gerente centro comercial Viva Envigado
Grupo Éxito
2-2017 - 8-2018
Gerente Comercial
GVB Agencia
3-2016 - 2-2017
Directora Comercial
GVB Agencia
8-2014 - 2-2016
Directora de Comunicaciones y RRPP
Plaza Mayor Medellín
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
1992 - 1997
Comunicadora Social Periodista
Universidad Pontificia Bolivariana
2010
Especialización Gerencia de Mercadeo
Universidad Pontificia Bolivariana
Social presence
in
Behavioral profile

DISC profile (public)

d

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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