Toby Croasdell

Evaluator
DISC Type : scd

MD, Head of Corporate, EM, ABS & MTNPPCP Syndicate at Crédit Agricole CIB

United Kingdom

Overview

Toby Croasdell is a Senior Capital Markets Executive at Crédit Agricole CIB with over 20 years of experience in fixed income. He leads the Corporate, Emerging Market, ABS, and MTNPPCP syndicate desks, advising global issuers and investors. He holds a Bachelor of Science from the University of Nottingham.


He is a key innovator in the EUR Callable market and has led his team to win multiple accolades, including "Private Placement Dealer of the Year" and "Global MTNPP Dealer of the Year. "

Personality Overview

Hard To Convince

Fast But Analytical

Quality Focused

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Private Placements
Leads a multi-award-winning team in the private placement markets, with deep expertise in structuring and executing deals for a global client base.
Sustainable Banking
Highlights sustainability as being at the heart of his team's work, viewing it as a core component of their record-breaking success in the market.
EUR Callable Market
Actively involved in the innovation and recent growth of the EUR Callable market, sharing insights and celebrating market-leading collaborations.

Media Appearances

Toby has no verified media appearances

Work History

3-2024
MD, Head of Corporate, EM, ABS & MTNPPCP Syndicate at Crédit Agricole CIB
1-2021 - 3-2024
MD, Global Head of MTNs, Private Placements & Commercial Paper at Crédit Agricole CIB
9-2018 - 1-2021
MD, Head of MTNs, Structured Notes & Private Placements, EMEA at Crédit Agricole CIB
3-2014 - 4-2018
Managing Director, FI Syndicate - Global Head of MTNs, Structured Notes & Local CCYs at Barclays Investment Bank
1-2008 - 2-2014
Syndicate/Trading- MTNs & Structured Notes at Barclays Investment Bank

Education

1999 - 2002
Bachelor of Science (BSc) Hons from University of Nottingham
1997 - 1999
Maths from King Edward VI Camp Hill

More Information

Social Presence :

Prographics :

Exp : 22 Location : United Kingdom Job Level : Mid-senior Designation : MD, Head of Corporate, EM, ABS & MTNPPCP Syndicate at Crédit Agricole CIB
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Insights For Selling To Toby

During A Call Or A Meeting

DO's

  • Help them see both - the ‘big picture’ impact and the ROI of the investment
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Be prepared for comments or questions that are critical of your product or your claims

DONT's

  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Don’t focus on relationship, focus purely on the merit of your product
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Toby is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Toby

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Toby move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Toby take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Toby

Personality Compatibility


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