Todd Ferguson

Editor
DISC Type : SC

Chief Information Security Officer at Raymond James

Greater Tampa Bay Area, United States

Overview

Todd has no verified overview

Personality Overview

Sometimes Friendly

Skeptic

Objective Thinker

They do not like taking risks at all and go for proven options in the end.  They are quite aware of their needs and limitations, so they are unlikely to over-promise. They are thorough and always follow a systematic approach.

Topics They Care About

Todd has no verified topics they care about

Media Appearances

Todd has no verified media appearances

Work History

10-2021
Chief Information Security Officer at Raymond James
12-2020 - 10-2021
SVP, Deputy CISO/CISO, Raymond James Bank, Raymond James Trust at Raymond James
4-2019 - 12-2020
VP, Deputy Chief Information Security Officer/Chief Information Security Officer, Raymond James Bank at Raymond James
4-2015 - 8-2016
Founding Board Member at Fuel User Group
Systems Engineer at William R Hough Co

Education

Todd has no verified education history

More Information

Social Presence :

Prographics :

Exp : 8 Location : Greater Tampa Bay Area, United States Job Level : Leadership Designation : Chief Information Security Officer at Raymond James
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Insights For Selling To Todd

During A Call Or A Meeting

DO's

  • If they are not asking many questions, nudge them to ask questions rather than just starting to talk yourself
  • Share whitepapers or case studies that showcase measurable results instead of just telling customer stories
  • Use a presentation with information before getting into a live product walkthrough

DONT's

  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Todd is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Todd

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Todd move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Todd take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Todd

Personality Compatibility


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