Tom Binder
Login to view DISC.Tom Binder is the Co-Founder of The Real Cereal Company, where he is focused on brand building and retail growth. His expertise lies in go-to-market strategies and digital marketing. Colleagues describe him as a creative, dedicated, and brilliant marketer who excels at turning visions into reality. He holds a Bachelor of Arts from Reichman University.
Tom is driven by a passion for building brands that challenge the status quo, aiming to create products that people genuinely love. His mission to redefine the cereal industry stems from a belief in doing things differently to provide cleaner, simpler options for consumers. His education included work at a media innovation lab.
His company, The Real Cereal Company, has grown to be in over 1, 000 stores and is launching in Whole Foods Market in January 2026.
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