Tom Daly
Initiator · DISC type DiTom Daly is the Founder of The Transformation Guild, where he helps organizations navigate complex change. A digital marketing trailblazer, he previously shaped global strategies for iconic brands like UPS and The Coca-Cola Company, impacting billions of consumers. He is also an advisor to his alma mater, the University of South Carolina.
Based in Atlanta, Tom is a family man with a wife and four children. His past social media handle, @TravelingParent, suggested a life of extensive international travel. He is also committed to education, serving as an advisor to the University of South Carolina and supporting the University of North Georgias marketing program.
Tom describes his career as having "caught lightning in a bottle. Twice"—first in a box at UPS, and then in a bottle at The Coca-Cola Company.
Read the full overview →How Tom shows up
They don’t mind taking a stand if they believe in something. They usually prefer to drive the conversation. They measure a product on its merit but can be influenced by strong testimonials.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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