Tracy W. in

Tracy W.

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Chief Digital Officer | Founder at Renegade Agency
📍 Royal Leamington Spa, England, United Kingdom

Tracy is the Chief Digital Officer and Founder of Renegade Agency, where she blends technology, human insight, and creativity. She specializes in people-first strategy, data science, and applied AI to drive transformation and exceptional customer experiences. Colleagues describe her as brilliant, extremely knowledgeable, and a true innovator.

Outside of her tech focus, Tracy has a strong background in the arts. She earned a Bachelor of Arts from the University of New Orleans, where she won a scholarship to the prestigious Pragues Summer Writers Workshop, an event founded by renowned poet Alan Ginsberg.

She once published a political and economic editorial, "Quo Vadis, USA? ", that presciently forecasted the rise of internet-influenced democracy.

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Experience
18 Years
Current Role
Chief Digital Officer | Founder
Job Level
Leadership
Location
Royal Leamington Spa, England, United Kingdom
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Tracy cares about

Applied AI
Her current professional focus is on applied and agentic AI, specifically creating AI systems for digital business transformation.
Digital Transformation
Her career is centered on using technology, data-driven decisions, and creativity to deliver large-scale business transformation and impact the bottom line.
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Career

Work history

10-2017
Chief Digital Officer | Founder
Renegade Agency
10-2017
Director
Renegade Agency
7-2022 - 9-2025
Founder and Contributor
Access All Areas
5-2012 - 5-2024
Freelance Consultant
GLG - Gerson Lehrman Group
2010 - 5-2024
Guest Blogger
Bruce Clay, Inc.
In the press

Media appearances

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Education
1996 - 1997
Bachelor of Arts - BA
University of New Orleans
1994 - 1996
Bachelor of Arts - BA
University of Houston
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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