Travis Bearden

Activist
DISC Type : Cd

Company Owner at BeardenTech

Madisonville, Kentucky, United States

Overview

Travis Bearden is a highly accomplished technology executive, serving as the Chief Information Officer for First United Bank And Trust Company while also running his own IT and cybersecurity firms. He specializes in cybersecurity and strategic leadership within the finance and healthcare sectors, holding a Masters in IT Management and a CAPM certification.

Personality Overview

Observative

Perfectionist

Value Conscious

They don’t always try to control the conversation but neither do they like yielding it fully.  They care equally about the product and its potential impact. They respond well to confident salespeople.

Topics They Care About

Cybersecurity & Phishing
He is the founder of a cybersecurity firm and has posted online about his eagerness to discuss phishing, scams, and cyber threats with the community.
Healthcare IT
Previously served as a CIO for a community health center where he led the project to build a mobile, HIPAA-compliant clinic.
Leadership Development
He is a strong advocate for the Global Leadership Summit (GLS), actively encouraging his network to attend the event held at Madisonville Community College.

Media Appearances

Travis has no verified media appearances

Work History

1-2024
Company Owner at BeardenTech
2-2023 - 12-2023
President at Knights Technologies Cyber Security
11-2020
Vice President Chief Information Officer ISO at First United Bank And Trust Company (Madisonville, KY)
11-2016 - 11-2020
Chief Information Officer at Health First Community Health Center
10-2012 - 9-2016
Network Support Manager at Hopkins County School System

Education

2018 - 2019
Masters from Western Governors University
2012 - 2014
Bachelors from Murray State University

More Information

Social Presence :

Prographics :

Exp : 18 Location : Madisonville, Kentucky, United States Job Level : Leadership Designation : Company Owner at BeardenTech
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Insights For Selling To Travis

During A Call Or A Meeting

DO's

  • Refer to testimonials from others in similar positions
  • Make sure that you you respond to any queries from them quickly
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Don’t try to be an alpha salesperson, give them equal space
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Travis is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Travis

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Travis move?

  • Their decision making speed is somewhere in the middle.
  • Can Travis take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Travis

Personality Compatibility


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