Upasana Dash is a seasoned brand-building executive with over 12 years of experience at major FMCG and e-commerce companies like Flipkart and Nestasia, where she is the Vice President of Branding. She specializes in crafting brand narratives, digital growth, and performance marketing, and holds a PGDM from the Mudra Institute of Communications.
Outside of her core marketing roles, Upasana has a background in the performing arts from her university days, where she was an active volunteer in MICAs theatre and marketing societies. She is passionate about building brands with purpose and connecting with consumers on an emotional level.
She is currently driving Nestasias brand positioning around "Celebrate Home, " focusing on creating a feeling of togetherness through storytelling.
Read the full overview →Reading between the lines and seeing beyond your words comes naturally to them. They exhibit a rare combination of being result-oriented but patient at the same time. They might take some time to make their mind up but once they do, they don't change it easily.
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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