Vaughan Winiata in

Vaughan Winiata

Enigma · DISC type cid
Prisoner Rehabilitation at ASCF
📍 Auckland, Auckland, New Zealand

Vaughan Winiata is a business leader and social advocate with a diverse background spanning corporate sales, entrepreneurship, and prisoner rehabilitation. After a successful commercial career, including founding a leading audio-visual distribution company, he now works in the corrections system, focusing on reintegrating Māori men back into society.

Outside of his professional life, Vaughan is a devoted father to two sons, drawing inspiration from the sacrifices his own parents made. He is a passionate spokesperson for small businesses in New Zealand and explores his family origins and Whakapapa (genealogy) as a source of legacy.

His personal and professional philosophy is encapsulated in his headline, "Kia Tōtika: Be Straight Up. "

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Experience
36 Years
Current Role
Prisoner Rehabilitation
Job Level
Mid-senior
Location
Auckland, Auckland, New Zealand
Personality Overview

How Vaughan shows up

Hard To Convince
Persuasive & Assertive
Challenger

They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing They are likely to ask many questions and look heavily for supporting proof as well as information.

Priorities

Topics Vaughan cares about

Prisoner Rehabilitation
Works on the frontline within the NZ prison system, specifically creating interventions to break the cycle of high recidivism rates among Māori men.
Māori Advocacy
He is a champion for Māori business and manages the Treaty Partners online platform, dedicated to explaining the Treaty of Waitangi.
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Career

Work history

8-2023
Prisoner Rehabilitation
ASCF
12-2017
Managing Director
Tōtika Ltd
9-2007 - 12-2017
Managing Director
Avalon Audio Ltd
10-2005 - 9-2007
Director of Sales
NZME.
7-1999 - 9-2005
National Sales Manager - General Manager
Fujifilm
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1976 - 1980
Education details unavailable
St Pauls Collegiate, Hamilton NZ
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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