Vicky Smithson
Login to view DISC.Vicky Smithson is the CEO of Penny on the Move, a thriving 100-location petrol forecourt business. She has a diverse background in retail and hospitality and drove the company to win Retailer of the Year 2025. Colleagues consistently describe her as tenacious, positive, and forward-thinking, with a strong work ethic.
She is a passionate advocate for the advancement of women in business, particularly within the male-dominated fuel retail industry. Vicky has volunteered with charities supporting local families facing hardship and enjoys attending industry events, from F1 collaborations at Silverstone to local tourism awards.
She recently spoke at Harvard University about the success of organically grown, self-funded businesses.
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DISC profile (public)
DISC behavioral profile
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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