Wei Ching Wang is a Senior Marketing Manager with over eight years of international experience in e-commerce and retail. At THG, she drives strategic growth in the APAC region, specializing in multi-channel campaign management, influencer marketing, and enhancing brand positioning. She holds a degree in Fashion Marketing from Fu Jen Catholic University.
Her deep-seated interest in fashion is evident from her background, having previously worked with luxury brands like Salvatore Ferragamo and Bulgari. During university, she served as the Vice President for the Students Association of the Textiles and Clothing Department, aligning with her interests in publications like Vogue and ELLE.
Unique fact: While at Salvatore Ferragamo, she delivered a client retention campaign that achieved the second-highest ROI globally.
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