William Hocdé in

William Hocdé

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Global Category Manager - Communication at Servier
📍 France

William is a Global Category Manager at Servier with 10 years of experience in marketing services and IP sourcing for global brands like Swarovski and Coty. He is an expert in driving efficiency and strategic value through strong negotiation and analytical skills. He holds a Masters degree from NEOMA Business School and is fluent in French, English, and Spanish.

He is a featured speaker at industry conferences like ProcureCon Marketing, sharing his expertise on elevating procurement into a strategic growth driver.

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Experience
10 Years
Current Role
Global Category Manager - Communication
Job Level
Middle
Location
France
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics William cares about

Strategic Procurement
He speaks at industry events about evolving marketing procurement from a tactical sourcing function into a strategic driver of business growth.
Marketing & Procurement
Actively works to bridge the gap between marketing and procurement, having implemented a best-in-class media training for over 100 team members at Servier.
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Career

Work history

8-2025
Global Category Manager - Communication
Servier
1-2024 - 7-2025
Global Sourcing Manager - Professional Services
SWAROVSKI
6-2021 - 7-2024
Global Sourcing Manager - Marketing Services
SWAROVSKI
7-2019 - 12-2020
Advertising and Consumer Promotion Senior Buyer
Coty
1-2018 - 6-2019
Advertising Buyer
Coty
In the press

Media appearances

William Hocdé – Global Category Manager – Communication at Servier. Featured in The Org
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Education
2012 - 2016
Master 2 (M2)
NEOMA Business School
2015 - 2015
Education details unavailable
Universidad del Pacífico (PE)
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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