Zuleika Dawson in

Zuleika Dawson

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Manager Experience Design and Analytics Marketing and Growth at UniSuper
📍 Melbourne, Victoria, Australia

Zuleika Dawson is an experienced senior leader specializing in quantitative analysis and data insights within the banking and superannuation sectors. At UniSuper, she manages Experience Design and Analytics, leveraging her background in leading high-performance teams at NAB to solve complex problems and drive strategy.

She holds a double degree in Mathematics and Computer Science from Curtin University and has a publication with the Australian Bureau of Statistics.

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Experience
19 Years
Current Role
Manager Experience Design and Analytics Marketing and Growth
Job Level
Middle
Location
Melbourne, Victoria, Australia
Personality Overview

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Priorities

Topics Zuleika cares about

Customer Experience
She successfully built and led the "Voice of Customer" program at a previous role and now manages Experience Design and Analytics, showing a deep focus on customer insights.
Data-Driven Strategy
Her career has centered on building analytics capabilities and engaging senior executives with data-derived insights to drive business actions and product improvements.
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Career

Work history

2-2025
Manager Experience Design and Analytics Marketing and Growth
UniSuper
10-2024 - 2-2025
Manager, Analytics and Reporting, Marketing and Growth
UniSuper
8-2023 - 1-2024
Director Insights, NAB Citibank Integration Program
NAB
12-2019 - 7-2023
Head of Analytics (Complaints)
NAB
4-2018 - 12-2019
Associate Director, StressTesting
NAB
In the press

Media appearances

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Education
Bachelor's degree
Curtin University
5-2023
Professional Banking Fundamentals
FINSIA
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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