Aastha Gupta

Go-getter
DISC Type : d

Account Executive at G2

United States

Overview

Aastha Gupta is a service-centric Account Executive at G2, specializing in helping software leaders capture buyer intent and build market authority. Her career is focused on driving full sales lifecycles and territory expansion in high-pressure environments. She holds a Bachelor of Mass Media from Mithibai College, Mumbai.

She is a curious and driven individual who is passionate about sales and enhancing the client experience to build brand loyalty.

Her experience spans multiple B2B tech sectors, including SaaS growth at Zluri and financial technology at HighRadius, where she advised clients in EMEA and North America.

Personality Overview

Self-Confident

Vision Oriented

Challenger

They can be nudged to make faster decisions by offering what they value.  They respond well to confident salespeople. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Buyer Intent
Her headline role at G2 is explicitly centered on helping software leaders capture buyer intent, indicating it's a core professional focus.
SaaS Sales
Her career progression through SaaS companies like Scaler, Zluri, HighRadius, and G2 highlights her expertise in this specific sales environment.
FinTech Solutions
She served as a Senior Financial Technology Advisor at HighRadius, demonstrating experience and knowledge in the FinTech space for the CFO's office.

Media Appearances

Aastha has no verified media appearances

Work History

1-2026
Account Executive at G2
10-2024 - 12-2025
Senior Financial Technology Advisor - EMEA & North America at HighRadius
2-2024 - 9-2024
Senior Financial Technology Advisor - North America at HighRadius
4-2023 - 2-2024
Growth Specialist - APAC & North America at Zluri
4-2022 - 3-2023
Senior Associate at Scaler

Education

Bachelors of Mass Media from Mithibai College, Mumbai
Commerce and Maths from St. Xavier's School

More Information

Social Presence :

Prographics :

Exp : 5 Location : United States Job Level : N/A Designation : Account Executive at G2
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Insights For Selling To Aastha

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Be crisp while making the pitch
  • Highlight the competitive differentiation of your product

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid repeating yourself or making generalizations
  • Don't try too hard to get friendly, let it happen with time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aastha is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Aastha

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Aastha move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Aastha take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Aastha

Personality Compatibility


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