Adi Gorelik in

Adi Gorelik

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Director of Marketing at Base
📍 Tel Aviv District, Israel

Adi is the Director of Marketing at Base and EverAfter, where she focuses on reimagining the post-sale experience through a unified, AI-powered system. She is passionate about creating a continuous, value-driven customer journey and designing roles around the value they create. Adi holds both a Masters and Bachelors degree from The Academic College of Tel-Aviv, Yaffo.

While her specific hobbies are not publicly detailed, Adi follows major technology and entertainment innovators like Microsoft and The Walt Disney Company. Her professional activities indicate a strong interest in the intersection of technology, creative content, and customer experience, including organizing and promoting large-scale virtual conferences and industry awards.

She is a hands-on "full stack marketer," using AI tools like Claude and ElevenLabs to single-handedly plan, design, animate, and render entire conference videos.

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Experience
8 Years
Current Role
Director of Marketing
Job Level
Mid-senior
Location
Tel Aviv District, Israel
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Adi cares about

AI in Post-Sale
Champions using an AI-powered system to activate customers, accelerate adoption, and create a unified post-sale experience at Base and EverAfter.
Customer-Led Growth
A strong proponent of CLG as the engine for category leaders, she launched a dedicated newsletter and actively promotes the #Top100CLGAwards.
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Career

Work history

1-2026
Director of Marketing
Base
6-2025
Director of Marketing
EverAfter
1-2022 - 1-2026
Brand & Communications Lead
EverAfter
1-2021 - 1-2022
Head of Communications & Partnerships
Atreo
1-2020 - 1-2022
Client Success Manager for Tech B2B
Atreo
In the press

Media appearances

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Education
2016 - 2017
Master’s Degree
The Academic College of Tel-Aviv, Yaffo
2010 - 2014
Bachelor’s Degree
The Academic College of Tel-Aviv, Yaffo
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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