Adrian Brown

Examiner
DISC Type : cs

Chief Executive Officer at ITECHOHealth

Leeds, England, United Kingdom

Overview

Dr. Adrian Brown is a digital health pioneer and the CEO & Co-founder of Itecho Health. A former NHS doctor with a background in obstetrics and gynaecology and a Global Executive MBA from INSEAD, he focuses on scaling digital innovation to improve care for patients with long-term conditions.

His primary passion outside of work is global maternal health, as evidenced by his role as Co-founder and Chair of the NGO Maternity Worldwide. He is an avid fundraiser, once cycling 1, 400 miles across the UK and climbing its highest peaks to raise money for the cause.

Unique fact: He combines his experience as a physician and public health consultant with being a tech entrepreneur and an endurance charity athlete.

Personality Overview

Status Quo Seeker

Unexpressive

Tough To Convince

They are always well-planned and adopt a systematic approach.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They tend to be clear about their needs and limitations and are unlikely to promise too much.

Topics They Care About

Digital Health for LTCs
His company, Itecho Health, develops digital platforms to help remotely monitor and manage long-term conditions (LTCs) like cancer, improving patient care and efficiency.
Global Maternal Health
He co-founded and chairs the international NGO, Maternity Worldwide, which aims to reduce maternal and newborn mortality in low-income countries.
Clinical Pathway Redesign
His career in public health and his work at Itecho Health are focused on using technology to redesign and digitize clinical pathways for better outcomes.

Media Appearances

Dr Adrian Brown awarded prestigious Fellowship on NHS England's National Innovation Accelerator. Featured in ITECHOHealth (company blog)

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Dr. Adrian Brown Invited to Participate in Digital Health Industry Initiative. Featured in ITECHOHealth (company blog)

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Work History

4-2018
Chief Executive Officer at ITECHOHealth
9-2002
Chair at Maternity Worldwide

Education

11-2015 - 12-2016
Global Executive MBA from INSEAD
11-2015 - 12-2016
Executive MBA from INSEAD

More Information

Social Presence :

Prographics :

Exp : 23 Location : Leeds, England, United Kingdom Job Level : Leadership Designation : Chief Executive Officer at ITECHOHealth
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Insights For Selling To Adrian

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • Ask them which other stakeholders would be important for this purchase decision
  • First of all, focus on building their confidence by sharing examples, case studies etc.

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Don't rely on relationship building even if they act pleasantly
  • Don't be very accepting if that is your natural style, stay firm

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Adrian is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Adrian

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Adrian move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Adrian take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Adrian

Personality Compatibility


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