Ahmed Anwar

Sharpshooter
DISC Type : CD

Head of Digital Solutions Center - Middle East at ABB

Dubai, United Arab Emirates

Overview

Ahmed Anwar leads ABBs Digital Solutions Center for the Middle East, with full P&L responsibility for growing this new business line. His background is in SCADA, protection, and automation, where he has a track record of building high-performing teams and securing major clients. Colleagues describe him as inclusive and self-motivated.

Ahmed is passionate about the future of energy, with a keen interest in sustainability and clean energy innovation. He actively engages in global conversations on these topics, closely following developments in technologies like green hydrogen and participating in events such as the World Future Energy Summit.

He was particularly proud to see ABBs brand featured on the facade of an iconic building his team had long been a part of.

Personality Overview

Rigorous & Demanding

Precise But Practical

Fast But Analytical

They are very proud of what they do.  They are not focused on building rapport and relationships. They like to act fast and expect others to do the same.

Topics They Care About

Grid Automation
Leads ABB's business in SCADA, protection, and automation. Recently celebrated the acquisition of Netcontrol to strengthen these offerings.
Digital Solutions
As Head of the Digital Solutions Center, his primary focus is developing and delivering innovative digital offerings to a range of industries across the Middle East.
Clean Energy
Demonstrates a strong interest in sustainability by attending events like the World Future Energy Summit and discussing the future of clean energy.

Media Appearances

Ahmed has no verified media appearances

Work History

5-2019
Head of Digital Solutions Center - Middle East at ABB
1-2014 - 4-2019
Global Product Marketing Manager - MEA at ABB
1-2010 - 1-2014
Sales & Support Manager at ABB
2-2007 - 2-2010
Senior Product Marketing Engineer at ABB
7-2005 - 12-2006
Technical Support Engineer at ABB

Education

2011 - 2014
Master of Business Administration (MBA) from Alliance Manchester Business School
2004 - 2006
Bachelor of Engineering from Vaasan ammattikorkeakoulu VAMK University of Applied Sciences

More Information

Social Presence :

Prographics :

Exp : 20 Location : Dubai, United Arab Emirates Job Level : Mid-senior Designation : Head of Digital Solutions Center - Middle East at ABB
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Insights For Selling To Ahmed

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Refer to testimonials from well-known industry leaders
  • Hold your ground without indulging in one-upmanship

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Don’t be in a rush to invite them for a social meet and greet
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ahmed is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Ahmed

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Ahmed move?

  • They can take decisions very fast if you manage to convince them.
  • Can Ahmed take some risk or not?

  • The risks don’t matter much to them.

You And Ahmed

Personality Compatibility


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