Aidan Tighe

Wildcard
DISC Type : cis

Co-Founder at The Banana Bar Crawl

Austin, Texas, United States

Overview

Aidan Tighe is the Co-Founder and CMO of Mosea, where he specializes in Gen-Z and campus marketing. A Forbes 30 Under 30 honoree for Toronto, he leverages a network of over 2000 student ambassadors to create authentic brand experiences and drive growth. He graduated from Queens University with a degree in Political Studies.

Outside of his primary role at Mosea, Aidan has a strong entrepreneurial history, having previously co-founded Revel Entertainment, an event company that worked with world-renowned music artists. His early career included internships in both government and law, reflecting his diverse interests before focusing on marketing and entertainment for the student demographic.

He co-founded The Banana Bar Crawl, a viral event across North America where all attendees dress in banana costumes.

Personality Overview

ROI Driven

Curious But Skeptical

Requires Proof

They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell

Topics They Care About

Gen-Z Marketing
As CMO of Mosea, his core focus is crafting bespoke strategies that authentically connect brands with student and Gen-Z demographics.
Experiential Marketing
He creates large-scale, memorable brand activations and events like 'The Banana Bar Crawl' and 'The Hot Dog Hop' to engage college students.
Student Ambassador Programs
He built and utilizes a network of over 2000 student ambassadors, which is a cornerstone of Mosea's campus-focused marketing strategy.

Media Appearances

Aidan has no verified media appearances

Work History

11-2023
Co-Founder at The Banana Bar Crawl
10-2019
Co-Founder at MOSEA
4-2019 - 9-2019
Intern at Ontario Government
6-2018 - 9-2018
Summer Intern at Gardiner Roberts LLP
5-2018 - 7-2018
Student at Bader International Study Centre

Education

2015 - 2019
Bachelor of Arts (Honours) in Political Studies from Queen's University
2018 - 2018
Bachelor's degree from Bader College

More Information

Social Presence :

Prographics :

Exp : 12 Location : Austin, Texas, United States Job Level : Leadership Designation : Co-Founder at The Banana Bar Crawl
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Insights For Selling To Aidan

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Be prepared for a lot of questions, answer them objectively
  • Invite them for a social do but don’t rely solely on the relationship

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don't ask them to move fast, let them take their time and digest all the information
  • Avoid winging it with them particularly, answer a question only if you know the answer well

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aidan is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Aidan

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Aidan move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Aidan take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Aidan

Personality Compatibility


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