Ainhoa Marina Frial in

Ainhoa Marina Frial

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Director financiero at Cabify
📍 Greater Madrid Metropolitan Area, Spain

Ainhoa Marina Frial is the CFO of Cabify in Spain, steering the company towards sustainable growth and profitability. With deep experience at multinationals like Electronic Arts and Avis, she is described by colleagues as a professional with high integrity and a strategic vision. She holds a Masters in Commercial Management and Marketing.

She is passionate about people and believes that human quality and team commitment are fundamental pillars for any successful company. Ainhoa consistently emphasizes the importance of building excellent teams and is a strong advocate for maintaining a healthy work-life balance alongside a demanding career.

She has successfully navigated finance roles across vastly different fast-paced industries, from video games and car rentals to the ride-hailing sector.

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Experience
2 Years
Current Role
Director financiero
Job Level
Mid-senior
Location
Greater Madrid Metropolitan Area, Spain
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Ainhoa cares about

Team Leadership
Publicly states that building excellent, committed teams is the most important part of her job and the key to organizational success.
Sustainable Growth
As CFO, she is focused on guiding Cabify towards profitability and sustainable business models, a key theme in her public statements.
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Career

Work history

9-2024
Director financiero
Cabify
Avis Budget Group International
6 yrs 9 mos
Electronic Arts (EA)
9 yrs 8 mos
6-2007 - 6-2008
Red Comercial- Cotizacion Riesgos
Aon
In the press

Media appearances

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Education
2018 - 2019
Qlickview Developer & Designer
Qlickview
2016 - 2017
Master en Gestion Comercial y Marketing
Universidad de Burgos
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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