Alan Carlos Castro in

Alan Carlos Castro

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Digital Agriculture Technical Manager LATAM at BASF
📍 São Paulo, Brazil

Alan Carlos Castro is the Digital Agriculture Technical Manager for LATAM at BASF, with over a decade of experience in precision and digital agriculture. He leverages his expertise in AI, backed by a technology degree in Artificial Intelligence, to lead digital agronomic projects and drive innovation in the sector.

He is intellectually curious, often reflecting on concepts like "Neomania"—the risk of adopting new technology without critical thought. Alan values purposeful innovation and strategic planning, believing that true progress comes from balancing new trends with practical, well-evaluated solutions to enhance agricultural outcomes.

He was a featured speaker at AgroSummit 2025 in Campinas, discussing the future of digital and precision agriculture.

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Experience
16 Years
Current Role
Digital Agriculture Technical Manager LATAM
Job Level
Middle
Location
São Paulo, Brazil
Personality Overview

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Priorities

Topics Alan cares about

Digital Agriculture
As a manager in this specific field, he frequently speaks at industry events like AgroSummit and shares insights on creating a more connected and resilient agricultural sector.
Purposeful Innovation
He has publicly shared his thoughts on avoiding "Neomania, " emphasizing the need for innovation to be driven by purpose and critical planning rather than novelty alone.
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Career

Work history

5-2024
Digital Agriculture Technical Manager LATAM
BASF
10-2022 - 5-2024
Agronomic Development Coordinator Digital Solutions
BASF
11-2020 - 10-2022
Digital Business Representative PL
BASF
4-2019 - 11-2020
Junior Technical Sales Representative
BASF
8-2018 - 3-2019
Sales Promoter Digital Farming / Basf
Rural Brasil
In the press

Media appearances

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Education
9-2025 - 8-2027
Curso Superior de Tecnologia (CST)
Universidade Cidade de São Paulo
6-2022 - 6-2023
Post doctoral
Universidade Federal de Viçosa
4-2022 - 1-2024
MBA em Digital Business EaD
MBA USP/Esalq
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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