Aleah "Lu" Lua, MBA

Questioner
DISC Type : c

Marketing Strategist & Consultant at Soul Good Marketing

United States

Overview

Aleah is a data-driven Marketing Strategist with over five years of experience in full-funnel growth for Fortune 500 companies and SMBs. She specializes in leveraging AI, paid media, and SEO to increase revenue. Aleah holds an MBA from the University of Missouri-Kansas City and is proficient in augmented reality marketing.

Outside of marketing, Aleah has a diverse background that includes being an All-Conference collegiate basketball player and a photographer for an arts collective. She co-founded a university club focused on community volunteering, showcasing her commitment to leadership and service. Her recent interests include Bad Bunny and the Super Bowl commercials.

Unique fact: Aleah was an award-winning college athlete, recognized as an All-Conference basketball player for her on-court statistics and well-rounded character.

Personality Overview

Cautious & Analytical

Value Seeker

Systematic

They are more likely than others to negotiate on pricing and terms.  They prefer to analyze every situation thoroughly.
 While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Full-Funnel Strategy
Her core expertise involves creating data-driven, full-funnel strategies that drive measurable growth and align sales with marketing for her clients.
AI in Marketing
She emphasizes integrating AI and advanced analytics into marketing workflows to enhance targeting, personalization, and overall campaign efficiency.
Continuous Learning
In a recent post, she highlighted that learning is the one constant that keeps professionals relevant and asked her network about their learning goals for the year.

Media Appearances

Aleah has no verified media appearances

Work History

8-2025
Marketing Strategist & Consultant at Soul Good Marketing
7-2025
Photographer at 402 Arts Collective
9-2023 - 8-2025
Digital Marketing Manager at The Adecco Group
12-2021 - 10-2023
Digital Marketing Strategist at The Adecco Group
2021 - 2021
Digital Marketing Contractor at Certain

Education

MBA from University of Missouri-Kansas City

More Information

Social Presence :

Prographics :

Exp : 12 Location : United States Job Level : Mid-senior Designation : Marketing Strategist & Consultant at Soul Good Marketing
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Insights For Selling To Aleah "Lu"

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Aleah "Lu" is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Aleah "Lu"

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Aleah "Lu" move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Aleah "Lu" take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Aleah "Lu"

Personality Compatibility


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