Alejandro Villada Velez

Critic
DISC Type : C

Gerente general at Colvibra SAS

Bogota, D.C., Capital District, Colombia

Overview

Alejandro Villada Velez is the Managing Partner at Colvibra SAS, specializing in brand management, trade marketing, and sales. A Business Economist from Universidad Autonoma de Manizales, he has a track record of significant achievements, including being recognized for closing the biggest deal of 2010 during his time at Hewlett Packard Enterprise.

His personal interests appear to lean towards the entertainment industry, with a noted interest in major production companies like The Walt Disney Company and Sony Pictures Entertainment. He also values professional connections, highlighted by his engagement with networks like the P&G Alumni group.

Unique fact: He has delivered over 600 hours of daily live training to national sales teams via Closed Satellite TV.

Personality Overview

Critic

Objective Thinker

Negotiator

It is very likely that they will negotiate pricing or other important terms.  They prefer to do logical analysis and value evidence over emotions. They enjoy working alone and do not rely on others very often.

Topics They Care About

Brand Management
Lists Brand and Category Management as one of his core professional specialties.
Retail Strategy
Has direct experience as a Retail Key Account Manager for Hewlett Packard Enterprise and lists Retail Management as a specialty.
Sales Team Development
Managed and developed a national sales team at Edupol, utilizing innovative satellite TV for daily training sessions.

Media Appearances

Alejandro has no verified media appearances

Work History

7-2016
Gerente general at Colvibra SAS
9-2015
Sales and Marketing Director - Co-founder at Colvibra SAS
10-2013 - 9-2015
Managing Partner at Roamler Colombia
8-2011 - 9-2013
Commercial Director at Edupol
2-2009 - 8-2011
Retail Key Account Manager at Hewlett Packard Enterprise

Education

1991 - 1995
Business Economist from Universidad Autonoma de Manizales
2013 - 2013
Seminar: Direction and Conformation of Highly Competitive Commercial Teams from CESA - Colegio de Estudios Superiores de Administración

More Information

Social Presence :

Prographics :

Exp : 17 Location : Bogota, D.C., Capital District, Colombia Job Level : Leadership Designation : Gerente general at Colvibra SAS
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Insights For Selling To Alejandro

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Be ready for penetrating questions and critical examination of your pitch

DONT's

  • Don't give superficial answers, they are easily rattled by them
  • Avoid pushing them too much to involve other stakeholders unless it is critical
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alejandro is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Alejandro

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Alejandro move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Alejandro take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Alejandro

Personality Compatibility


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