Alex Johnson, CPA

Critic
DISC Type : C

CMAAS - Manager at PwC Deutschland

Frankfurt, Hesse, Germany

Overview

Alex is a Deals Manager in PwCs Capital Markets and Accounting Advisory Services (CMAAS) practice, specializing in IPOs, acquisitions, and technical accounting. A certified CPA and University of Illinois graduate, she is described by colleagues as dependable and hard-working. She is currently on a two-year secondment with PwC in Frankfurt, Germany.

Originally from Chicago, Alex recently relocated to Frankfurt for her assignment and is excited about this new chapter. She has a strong connection to her alma mater, where she was an active member of the Accounting Club executive board, and she proactively seeks to build her network in her new home country.

She recently contributed to PwCs latest "Roadmap for an IPO" guide, a key publication for companies navigating the process of going public.

Personality Overview

ROI Driven

Critic

Information Seeker

They prefer to analyze logically and value objective facts over emotions.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

IPO Readiness
Recently collaborated on and promoted PwC's "Roadmap for an IPO, " a guide for companies preparing to go public, showcasing her expertise in this area.
Cross-Border Deals
Her current two-year secondment from Chicago to PwC's Frankfurt office indicates significant involvement and interest in international and cross-border transactions.
Career Advancement
She frequently shares updates about professional milestones, such as her recent promotion to Manager and obtaining an "Inclusive Mindset" certification.

Media Appearances

Alex has no verified media appearances

Work History

6-2025
CMAAS - Manager at PwC Deutschland
7-2024
CMAAS - Deals Manager at PwC
7-2021 - 6-2024
CMAAS - Deals Senior Associate at PwC
9-2019 - 7-2021
CMAAS - Deals Associate at PwC
6-2018 - 8-2018
CMAAS - Deals Intern at PwC

Education

2015 - 2019
Bachelor’s Degree from University of Illinois Urbana-Champaign
2015 - 2019
Minor from University of Illinois Urbana-Champaign

More Information

Social Presence :

Prographics :

Exp : 6 Location : Frankfurt, Hesse, Germany Job Level : Middle Designation : CMAAS - Manager at PwC Deutschland
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Insights For Selling To Alex

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be ready for penetrating questions and critical examination of your pitch
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Don’t rush them till they have clearly gotten all the necessary information
  • Make extra effort to not seem pushy or confrontational
  • Don't give superficial answers, they are easily rattled by them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alex is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Alex

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Alex move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Alex take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Alex

Personality Compatibility


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