Alex Kolesnichenko

Planner
DISC Type : Sc

Chief Technology Officer at FortéNext

Chicago, Illinois, United States

Overview

Alex is a technology leader with over 25 years of experience delivering high-impact B2B and B2C eCommerce solutions. As CTO of FortéNext, he specializes in Salesforce architecture, order fulfillment, and personalization, leading teams to maximize online sales and profitability for clients.

He has a strong interest in leveraging technology for social responsibility, exploring how digital commerce can be used as a practical and scalable tool to support social enterprises and uplift underserved communities.

With a portfolio of more than 300 successful eCommerce implementations, he is a seasoned expert in the field.

Personality Overview

Not Very Vocal

Slower Adopter

Deliberate

The only way to convince them is by showing them examples and ample proof.  They do not like taking risks at all and go for proven options in the end. Being observant comes to them naturally.

Topics They Care About

Salesforce Transformation
As CTO of a leading Salesforce partner, he focuses on helping companies streamline operations and enhance customer experiences using the full potential of the platform.
B2B Customer Journey
He emphasizes the importance of the entire B2B lifecycle, particularly the post-purchase phase, to build loyalty through continuous support and engagement.
AI in Commerce
He is actively considering the impact of conversational AI, like ChatGPT, on the future of commerce and how it may shift the landscape away from traditional platforms.

Media Appearances

Alex has no verified media appearances

Work History

8-2022
Chief Technology Officer at FortéNext
7-2020 - 1-2023
Partner, Managing Director at FortéNext
2-2012 - 7-2020
Practice Director, Implementation Services at VSG Commerce
2-2012
Consultant - Platform Specialist/Architect at VSG Commerce
Consultant at Newell Company

Education

Alex has no verified education history

More Information

Social Presence :

Prographics :

Exp : 13 Location : Chicago, Illinois, United States Job Level : Leadership Designation : Chief Technology Officer at FortéNext
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Insights For Selling To Alex

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Be firm in your communication and stay in control
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't rely on relationship building even if they act pleasantly
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alex is

  • Proof of usage by others in the industry, case studies showing ROI are likely to work the best with them.
  • Will you ever get a clear answer from Alex

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Alex move?

  • They are some of the slowest movers and take their time reaching decisions.
  • Can Alex take some risk or not?

  • They have very low acceptance of risk even if they do not say it directly.

You And Alex

Personality Compatibility


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