Alex Thomson

Enthusiast
DISC Type : i

Chief Information Officer at The Bicester Collection

South Oxfordshire, England, United Kingdom

Overview

Alex Thomson serves as the Chief Information Officer for The Bicester Collection, overseeing the technology strategy for the group of luxury shopping destinations. He has demonstrated significant career growth within the company, progressing from Head of IT Services to his current executive role. He is a graduate of Henley Business School.

Outside of his primary role, Alex shows an interest in fostering new talent, having used his professional network to assist students with their academic research. He is also actively involved in recruiting and team building for The Bicester Collection, frequently posting about hiring opportunities.

Alex has been instrumental in guiding the companys digital strategy, including partnerships with customer engagement and loyalty platforms to enhance the luxury shopping experience.

Personality Overview

Amiable & Agreeable

Story Driven

Consensus Focused

Unlike D or C types, they are convinced more by stories and testimonials.  They are more about building relationships than just cutting deals. They are generally friendly, so be careful when relying on their word.

Topics They Care About

Retail Technology
As CIO for a luxury retail collection, he leads the adoption of technology to create world-class guest experiences and drive business success.
IT Leadership
His long tenure and progression from IT management to the C-suite at a single company highlights a focus on leadership and strategic team development.
Digital Transformation
[Predicted] CIOs in the luxury retail space are typically focused on leveraging digital tools to innovate and enhance the customer journey.

Media Appearances

Alex has no verified media appearances

Work History

11-2018
Chief Information Officer at The Bicester Collection
1-2015
Chief Information Officer at The Bicester Collection
1-2016 - 11-2018
IT Director at The Bicester Collection
1-2015 - 1-2016
Head of IT Services at The Bicester Collection
10-2012 - 1-2015
Interim Projects Director at eFront

Education

2000 - 2004
Business Studies from Henley Business School

More Information

Social Presence :

Prographics :

Exp : 36 Location : South Oxfordshire, England, United Kingdom Job Level : Leadership Designation : Chief Information Officer at The Bicester Collection
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Insights For Selling To Alex

During A Call Or A Meeting

DO's

  • Ask them how their day is going or exchange some other pleasantries
  • Give them the opportunity to lead the conversation where possible
  • Refer to interesting customer testimonials and stress on great customer experience

DONT's

  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be excessively objective, be like a storyteller with them
  • Don’t be too formal with them, they trust informality more

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alex is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Alex

  • They will hardly ever say a direct no.

Insights For Deal Planning

    How fast (or slow) will Alex move?

  • Even when they are constantly engaged, they do not reach decisions quickly.
  • Can Alex take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Alex

Personality Compatibility


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