Alexander Lim

Observer
DISC Type : ci

Creative Producer and Director, Video at Sandisk

San Francisco Bay Area, United States

Overview

Alexander Lim is a creative videographer, editor, and producer specializing in visual storytelling for major brands like Red Bull, YouTube, and Sandisk. He directs and produces content from concept to post-production, including animations and audio mixing. He holds a Bachelor of Arts from San Francisco State University.

As a producer for the art collective Macro Waves, he focuses on experiential design, managing everything from creative development and client communications to event layout and lighting design. He thrives on collaborating with talented teams to bring ambitious creative visions to life.

He successfully developed a production process that allowed his team to create a video with talent from across the globe.

Personality Overview

Curious

Value Driven

Example Seeker

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They often ask many questions and rely heavily on information and documentation. They are generally good communicators and can be hard to convince.

Topics They Care About

Visual Storytelling
His professional focus is helping clients like KQED and Red Bull tell their stories and bring their visions to life through compelling video and photography.
Brand Content Creation
He has developed entire video series from the ground up for Western Digital and Sandisk, including "Encoded" and "My Essentials, " adapting to evolving brand needs.
Experiential Design
In his producer role at Macro Waves, he is directly involved in creating conceptual live events, managing set construction, floor planning, and lighting design.

Media Appearances

Alexander has no verified media appearances

Work History

1-2025
Creative Producer and Director, Video at Sandisk
2-2022 - 2-2025
Senior Manager, Video, Marketing at Western Digital
9-2020 - 2-2022
Lead Videographer at Western Digital
1-2019 - 2-2019
Production Assistant and Camera Intern at The Surrogate LLC
11-2017
Videographer & Editor at Alexander Lim

Education

2008 - 2013
Bachelor of Arts (BA) from San Francisco State University
2008 - 2012
Education details unavailable from Wallenberg Traditional High School

More Information

Social Presence :

Prographics :

Exp : 13 Location : San Francisco Bay Area, United States Job Level : Mid-senior Designation : Creative Producer and Director, Video at Sandisk
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Insights For Selling To Alexander

During A Call Or A Meeting

DO's

  • Be prepared for a lot of questions, answer them objectively
  • Build rapport, it will come handy to handle hard questions later
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alexander is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Alexander

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Alexander move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Alexander take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Alexander

Personality Compatibility


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