Alexandra Pasanen is the founder of Good Care Consulting, specializing in customer experience (CX) for DTC brands. Leveraging over a decade of leadership from companies like Away and Magic Spoon, she helps businesses scale their CX strategies. She holds degrees from the University of Michigan and New York University.
Outside of her consulting work, Alexandra is a member of professional networks including The Old Girls Club and Black Unicorn. She recently invested in her personal development by completing a six-week course focused on the intersection of creativity and fear, demonstrating a passion for growth.
She founded her own consultancy to replicate the extraordinary customer experience programs she built for major brands like Away and Magic Spoon.
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