Alina Caballero

Observer
DISC Type : ic

Directora de marketing at PERALBA

Sant Julià de Vilatorta, Catalonia, Spain

Overview

Lidera el marketing estratégico en PERALBA con un enfoque B2B. Graduada en Comunicación Audiovisual por la Universitat Jaume I, su trayectoria abarca sectores como automoción y construcción. Transforma ideas en acciones que conectan con el cliente, gestionando campañas 360º y eventos experienciales para impulsar objetivos comerciales.

Recientemente ha obtenido una certificación en Inteligencia Artificial aplicada al marketing y las ventas, demostrando su interés por las tecnologías de vanguardia.

Personality Overview

Assertive

Example Seeker

Value Driven

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They are generally good communicators and can be hard to convince. They often ask many questions and rely heavily on information and documentation.

Topics They Care About

Marketing Estratégico B2B
Diseña y ejecuta el plan estratégico de marketing en una empresa multidelegacional, alineando las acciones con los objetivos comerciales y de marca.
IA en Marketing
Posee una certificación específica en IA aplicada al marketing y ventas, lo que indica un enfoque en la optimización de resultados mediante nuevas tecnologías.
Comunicación Audiovisual
Su formación de grado es en Comunicación Audiovisual y ha gestionado proyectos de producción de contenido para el sector de la automoción.

Media Appearances

Alina has no verified media appearances

Work History

8-2024
Directora de marketing at PERALBA
11-2023 - 8-2024
Responsable de Marketing, Comunicación & Diseño Gráfico at Serveram S.L.
2-2022 - 2-2023
Communicacion, Marketing & Line producer at WECAR Content Solutions
1-2021 - 12-2021
Community Manager & Comunicación at BlindConcept
1-2020 - 12-2020
Redactora & Maquetadora at Ediciones Tu Reforma S.L.U.

Education

2016 - 2020
Grado from Universitat Jaume I

More Information

Social Presence :

Prographics :

Exp : 4 Location : Sant Julià de Vilatorta, Catalonia, Spain Job Level : N/A Designation : Directora de marketing at PERALBA
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Insights For Selling To Alina

During A Call Or A Meeting

DO's

  • Build rapport, it will come handy to handle hard questions later
  • Ask them questions to understand their needs better while staying affable
  • Focus on immediate action-items rather than the larger goals

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alina is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Alina

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Alina move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Alina take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Alina

Personality Compatibility


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