Alison Shadrack Brown

Trailblazer
DISC Type : DI

PR specialist - Founder - CEO at Adia PR

Greater Colchester Area, United Kingdom

Overview

Alison Shadrack is the Founder and CEO of Adia PR, an agency for disruptive entrepreneurs. A recognized PR expert and serial entrepreneur, she previously worked for Accenture in London and a property firm in New York. She is a former Chair of the Institute of Directors in Essex and an award-winning business adviser.

Based on the Essex/Suffolk border, Alison lives with her husband, two sons, and their dog. She enjoys yoga, long walks with scenic views, gardening, good music, and spending time with great company. Her passion for excellent food and wine is a significant part of her personal life.

She was recently admitted as a Freeman of The Worshipful Company of Entrepreneurs, a modern Livery Company in the City of London.

Personality Overview

Values Relationships

Informal

Persuasive

They prefer to ensure that they are in control of the situation.  They are more likely to accept new and exciting technologies. They are charming and can persuade others to support their decisions.

Topics They Care About

PR for Entrepreneurs
Her agency, Adia PR, specializes in helping disruptive entrepreneurs and thought leaders build brand awareness, visibility, and credibility.
Powerful Storytelling
She has a passion for powerful storytelling and emphasizes its importance in PR to help brands stand out and connect with their audience.
Entrepreneurship Community
She actively supports the business community as a mentor, investor, and former Chair for the Institute of Directors in Essex.

Media Appearances

Adia PR Presents: Strategic PR Mastery – Building Trust to Scale Your Business. Featured in Elite Business Event

See Now

Work History

11-2013
PR specialist - Founder - CEO at Adia PR
1-2021 - 5-2022
Chair, IoD Essex at The Institute of Directors
6-2017 - 5-2022
Ambassador - Media, IoD Essex Branch at The Institute of Directors
Founder & Director at Savoria
UK Country Manager at Esperya

Education

Alison has no verified education history

More Information

Social Presence :

Prographics :

Exp : 8 Location : Greater Colchester Area, United Kingdom Job Level : Leadership Designation : PR specialist - Founder - CEO at Adia PR
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Insights For Selling To Alison

During A Call Or A Meeting

DO's

  • Ask them for a lunch or coffee once some rapport has been established
  • Help them visualize the impact of their decision
  • Talk about yourself and some of your achievements at the start of the conversation

DONT's

  • Do not look like someone who doesn’t know what they are talking about
  • Don’t hesitate from asking questions or pushing them, but take a friendly approach
  • Avoid unnecessary negativity or slowness

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alison is

  • Relationship and product conviction matter equally, followed by a sense of achievement.
  • Will you ever get a clear answer from Alison

  • If they are not convinced, they will say no though in a friendly way.

Insights For Deal Planning

    How fast (or slow) will Alison move?

  • If you earn their trust and they develop faith in the product, they can make decisions quickly.
  • Can Alison take some risk or not?

  • If necessary, they will be ready to take risks.

You And Alison

Personality Compatibility


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