Allan Shulman

Commander
DISC Type : D

Startup Growth Lead (Lead Venture Builder) @ Mechanism Ventures at Mechanism Ventures

New York, New York, United States

Overview

Allan Shulman is a Startup Growth Lead at Mechanism Ventures, specializing in launching and scaling new businesses. He co-founded Dollar Tea Club, bootstrapping it to a successful exit, and is an expert in paid advertising for e-commerce. He is a graduate of the University of Guelph-Humber.

Outside of work, Allan is a self-described "ex-class clown" who channels his creativity into his ventures. He balances a spontaneous personal life with a highly strategic and data-driven professional approach. His entrepreneurial spirit is evident in the multiple businesses he has created, including two in the tea industry.

He bootstrapped his company, Dollar Tea Club, from zero to $3. 5 million in sales before its successful acquisition.

Personality Overview

Decisive

Very Quick

Impact-Driven

They like to act fast and expect others to do the same.  They are not focused on building rapport and relationships. More than the product, they care about the effectiveness of the product.

Topics They Care About

Startup Growth
He took his own brand from zero to a successful exit and now serves as a Startup Growth Lead at a venture firm, building new businesses from the ground up.
Paid Advertising
He has deep expertise in managing profitable, multi-figure paid ad campaigns on platforms like Facebook and Instagram for numerous e-commerce brands.
E-commerce Brands
He co-founded the successful e-commerce brand Dollar Tea Club and has consulted for several others, including America's #1 brownie company and a brand by Kevin Hart.

Media Appearances

Allan has no verified media appearances

Work History

8-2024
Startup Growth Lead (Lead Venture Builder) @ Mechanism Ventures at Mechanism Ventures
8-2023 - 8-2024
Paid Ads Consultant at Alexis Gallery Custom Engagement Rings
10-2022 - 12-2022
Head of Growth at WinIt
5-2022 - 1-2024
Analyst | SaaS Growth Strategy & Paid Ads at DanceHypha
4-2022 - 5-2024
Growth Consultant | eCommerce, Advertising & Business Operations at Cockuterie Boards

Education

2010 - 2015
Bachelor’s Degree from University of Guelph-Humber
2013 - 2015
Diploma from Humber College

More Information

Social Presence :

Prographics :

Exp : 10 Location : New York, New York, United States Job Level : Leadership Designation : Startup Growth Lead (Lead Venture Builder) @ Mechanism Ventures at Mechanism Ventures
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Insights For Selling To Allan

During A Call Or A Meeting

DO's

  • Hold your ground without indulging in one-upmanship
  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Objectively showcase the impact that your product creates

DONT's

  • Don't try too hard to forge relationships with them
  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Allan is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Allan

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Allan move?

  • They can take decisions very fast if you manage to convince them.
  • Can Allan take some risk or not?

  • The risks don’t matter much to them.

You And Allan

Personality Compatibility


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