Allen Richards

Enthusiast
DISC Type : i

Programmatic advertising at Knorr Marketing

Traverse City, Michigan, United States

Overview

Allen has no verified overview

Personality Overview

Story Driven

Non-Confrontational

Consensus Focused

They prefer to build relationships rather than staying totally transactional.  They tend to be agreeable by nature, so take their promises with a pinch of salt.
 Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Allen has no verified topics they care about

Media Appearances

Allen has no verified media appearances

Work History

1-2021
Programmatic advertising at Knorr Marketing
1-2018
Paid Search Specialist at Knorr Marketing
6-2016 - 1-2018
Media Coordinator at Knorr Marketing
6-2009 - 10-2015
Media Buyer / Advertising Manager at Kewadin Casino

Education

8-2003 - 6-2008
BAA from Central Michigan University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Traverse City, Michigan, United States Job Level : Junior Designation : Programmatic advertising at Knorr Marketing
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Insights For Selling To Allen

During A Call Or A Meeting

DO's

  • Speak from experience about success that the product has seen with other customers
  • Invite them for a lunch or a drink/coffee
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Don’t be too formal with them, they trust informality more
  • Avoid overloading them with too much information
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Allen is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Allen

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Allen move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Allen take some risk or not?

  • They can take some low-probability risks if needed.

You And Allen

Personality Compatibility


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