Amber Wilson, MS, RD

Doer
DISC Type : ds

Senior Director, Global Nutrition & Marketing, North America at American Pistachio Growers

El Dorado Hills, California, United States

Overview

Amber has no verified overview

Personality Overview

Risk-Accepting

Fast-paced

Results Focused

Reading between the lines and seeing beyond your words comes naturally to them.  They might take some time to make their mind up but once they do, they don't change it easily. They exhibit a rare combination of being result-oriented but patient at the same time.

Topics They Care About

Amber has no verified topics they care about

Media Appearances

Amber has no verified media appearances

Work History

4-2022
Senior Director, Global Nutrition & Marketing, North America at American Pistachio Growers
10-2023 - 2-2025
Director Nutrition Research and North America Marketing at American Pistachio Growers
4-2022 - 2-2025
Director Nutrition Research and Communication at American Pistachio Growers
8-2016 - 5-2022
Vice President at Ketchum
6-2013 - 8-2016
Managing Account Supervisor/Registered Dietitian at Ketchum

Education

Masters of Science from Tufts University
Bachelors of Science from University of Illinois Chicago

More Information

Social Presence :

Prographics :

Exp : 16 Location : El Dorado Hills, California, United States Job Level : Senior Designation : Senior Director, Global Nutrition & Marketing, North America at American Pistachio Growers
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Insights For Selling To Amber

During A Call Or A Meeting

DO's

  • You can spend time on BANT (or other qualification methodology) but keep it to the point
  • Focus on the results that your product produces, expect some strategic questions in return
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amber is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Amber

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Amber move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Amber take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Amber

Personality Compatibility


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