Amir Salihefendic in

Amir Salihefendic

Critic · DISC type C
Founder and CEO at Doist
📍 Barcelona, Catalonia, Spain

Amir Salihefendic is the Founder and CEO of Doist, the bootstrapped and remote-first company behind the productivity app Todoist. He created Todoist as a personal tool in 2007 while studying Computer Science at Aarhus University. Amir is a passionate creator focused on building simple, powerful tools for a more fulfilling way to work.

Born in Bosnia and raised in Denmark, Amir is a father of three who currently splits his time between Barcelona and Santiago. He embraces a work philosophy similar to a top athlete, prioritizing focused, creative work and continuous learning over long hours to maintain stamina for the long term.

Amirs family fled the war in Bosnia when he was a child, an experience that has profoundly shaped his journey and perspective.

Read the full overview →
Experience
19 Years
Current Role
Founder and CEO
Job Level
Leadership
Location
Barcelona, Catalonia, Spain
Personality Overview

How Amir shows up

Negotiator
Information Seeker
Critic

Unless the value is proven by data, they are unlikely to value fancy features. They prefer to analyze logically and value objective facts over emotions. It is very likely that they will negotiate pricing or other important terms.

Priorities

Topics Amir cares about

Future of Productivity
Amir is exploring how AI agents can transform productivity tools from task managers to task doers, aiming to revolutionize how work gets done, as stated in recent posts.
Bootstrapping Companies
He has grown Doist to over $20 million in annual revenue without any venture capital, championing sustainable growth and long-term vision over rapid, investor-fueled expansion.
+5 more topics Login to view topics
Career

Work history

1-2011
Founder and CEO
Doist
10-2007 - 2-2011
Co-founder and CTO
Plurk
9-2006 - 9-2007
Developer
Aarhus University
In the press

Media appearances

Podcast: Amir Salihefendić (CEO, Doist) on building a great remote .... Featured in Pathless Path
See now
How a Neglected Side Project Turned Into a Multi-Million Dollar .... Featured in SaaS Club
+12 more appearances Login to view media
Education
2004 - 2007
Computer science
Aarhus University
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

More profiles

Discover additional public profiles from our index.

Unlock the full playbookSee exactly how to sell to Amir. Free, 10 seconds.