Amy Fowler

Questioner
DISC Type : c

Director, Brand at JetBlue

New York, New York, United States

Overview

Amy has no verified overview

Personality Overview

Not Easily Convinced

Value Seeker

Price-Sensitive

It is quite likely of them to ask for pricing or other concessions.  They prefer to fully evaluate every situation. They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Amy has no verified topics they care about

Media Appearances

Amy has no verified media appearances

Work History

12-2024
Director, Brand at JetBlue
6-2021 - 12-2024
Senior Manager, Brand at JetBlue
7-2019 - 6-2021
Manager, Brand Strategy at JetBlue
7-2018 - 7-2019
Brand Manager, Global Baby Care Innovation at Johnson & Johnson
8-2017 - 7-2018
Senior Associate Brand Manager, AVEENO Masterbrand at Johnson & Johnson

Education

2013 - 2015
Master of Business Administration (MBA) from The Wharton School
2005 - 2009
Bachelor of Music from Vanderbilt University

More Information

Social Presence :

Prographics :

Exp : 13 Location : New York, New York, United States Job Level : Mid-senior Designation : Director, Brand at JetBlue
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Insights For Selling To Amy

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Share as much information as possible regarding your product
  • Back up any claims with data and numbers

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amy is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Amy

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Amy move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Amy take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Amy

Personality Compatibility


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