Ana Estrela

Pioneer
DISC Type : sdi

Director of Product at Swell

Victoria, Australia

Overview

Ana has no verified overview

Personality Overview

Driven But Considerate

Friendly But Fast

Dynamic But Sincere

They have the unique ability to win both love and respect from their team (or outsiders)  If they are convinced, they can become very strong champions for your product They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Ana has no verified topics they care about

Media Appearances

Ana has no verified media appearances

Work History

6-2023
Director of Product at Swell
10-2021 - 10-2023
Head of Product, Storefronts at Swell
5-2020 - 11-2021
Product Manager + Product designer at Swell
1-2019 - 9-2019
Accounts Manager + UX—UI Designer + Researcher at BFF
6-2018 - 1-2019
Marketing Manager + Graphic Designer at Hessel Group

Education

2014 - 2017
Bachelor of Web Design from SAE University College Aus
2013 - 2014
UX from EDIT. - Disruptive Digital Education

More Information

Social Presence :

Prographics :

Exp : 7 Location : Victoria, Australia Job Level : Mid-senior Designation : Director of Product at Swell
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Insights For Selling To Ana

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • Showcase existing customers and use case-studies to grab their attention
  • Keep your pitch focused on the impact but nurture the relationship too

DONT's

  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t be very informal during the early interactions even if they are being so themselves
  • Don’t hesitate from asking questions or pushing them, but take a formal approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ana is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Ana

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Ana move?

  • They are generally fast movers and can take quick decisions
  • Can Ana take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Ana

Personality Compatibility


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