Ana Williams in

Ana Williams

Inquirer · DISC type cd
Owner and Director at Spark Communications (UK)
📍 London, England, United Kingdom

Ana Williams is the Owner and Director of Spark Communications, a B2B tech PR agency. She specializes in translating complex technology concepts into compelling stories that drive business outcomes. Described as an impressive and thoughtful leader with incredible contacts, she is a graduate of The University of Manchester and is passionate about creating a positive workplace culture.

Outside of work, Ana is a family woman and a roller derby enthusiast. Her background includes studying Spanish Language and Literature at the Universidad Autónoma de Madrid, reflecting a deep appreciation for language and culture. She is also noted as being a fan of Estrella beer.

Unique fact: Ana is a roller derby enthusiast, bringing a competitive and strategic edge to her life outside the office.

Read the full overview →
Experience
26 Years
Current Role
Owner and Director
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

How Ana shows up

Hard To Convince
Upfront
ROI Conscious

They don’t always try to control the conversation but neither do they like yielding it fully. They care equally about the product and its potential impact. They respond well to confident salespeople.

Priorities

Topics Ana cares about

B2B Tech Storytelling
Her core professional focus is on creating compelling narratives and cross-channel content for technology companies to achieve real business outcomes.
Positive Workplace Culture
She is passionate about fostering a supportive and inclusive agency environment that avoids corporate toxicity and focuses on employee wellbeing and development.
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Career

Work history

6-2000
Owner and Director
Spark Communications (UK)
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
1995 - 1999
BA
The University of Manchester
Spanish Language and Literature
Universidad Autónoma de Madrid
Social presence
in
Behavioral profile

DISC profile (public)

c

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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