André Luiz Souza
Critic · DISC type CAndré Luiz Souza is a digital channels executive with 15 years of experience driving growth at multinational firms like Audi, General Motors, and Vivo. He specializes in e-commerce, CRM, and AI-driven digital transformation. Colleagues describe him as practical, analytical, and results-oriented, a view supported by his Executive MBA.
He has a keen interest in leadership that fosters focus and avoids strategic risks from a lack of clarity. André is also committed to continuous professional development, recently earning a certification in Artificial Intelligence and Computational Intelligence.
He drove a 600% increase in digital sales at Vivo and boosted digital participation by over 100% at General Motors.
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Unless the value is proven by data, they are unlikely to value fancy features. They like to take decisions independently and do not seek others' support often. It is very likely that they will negotiate pricing or other important terms.
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Calculativeness (C)
Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.
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