Andrea C.

Wildcard
DISC Type : ics

Chief of Staff at Bitso

Mexico City, Mexico

Overview

As Chief of Staff at Bitso, Andrea C. specializes in scaling operations within the fintech and crypto sectors. With a background in strategic planning from Coca-Cola FEMSA and a Licenciatura from Universidad Anáhuac, she is focused on building efficient, tech-driven processes to improve financial access in Latin America.

Andrea is driven by a passion for professional growth and embracing new challenges, which motivated her career transition from consumer goods to the crypto industry. She values methodical problem-solving and looks for insightful ways to approach complex operational issues, believing in deep analysis before seeking solutions.

She will be attending the Stablecoin Conference 2025 in Mexico City to discuss the future of payments in Latin America.

Personality Overview

ROI Driven

Curious But Skeptical

Friendly But Slow

They are often friendly and nice, but can sometimes suprise you with their piercing questions  They typically tend to be late adopters even when they seem friendly and excited about what you have to sell They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Crypto in LatAm
Her work at Bitso and focus on the future of payments in Latin America demonstrate her commitment to the region's growing crypto landscape.
Scaling Operations
A core part of her role and stated passion is building efficient, hands-on processes that can scale effectively within a tech-driven environment.
Stablecoin Innovation
Her planned attendance at the Stablecoin Conference 2025 highlights a specific and current interest in the application and future of stablecoins.

Media Appearances

Andrea has no verified media appearances

Work History

7-2025
Chief of Staff at Bitso
11-2023 - 7-2025
Operations Projects & Improvement Sr. Specialist at Bitso
2-2023 - 11-2023
Strategic Planning & Transformation Executive at Coca-Cola FEMSA
12-2021 - 2-2023
Strategic Planning & Transformation Coordinator at Coca-Cola FEMSA
10-2020 - 11-2021
Business Intelligence Analyst - ICE at Coca-Cola FEMSA

Education

2016 - 2020
Licenciatura from Universidad Anáhuac

More Information

Social Presence :

Prographics :

Exp : 7 Location : Mexico City, Mexico Job Level : N/A Designation : Chief of Staff at Bitso
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Insights For Selling To Andrea

During A Call Or A Meeting

DO's

  • Share testimonials from known people and give multiple examples of product value
  • Build rapport, it will come handy to handle hard questions later
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Don't ask them to move fast, let them take their time and digest all the information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andrea is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Andrea

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Andrea move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Andrea take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Andrea

Personality Compatibility


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