Andrea Swartzendruber in

Andrea Swartzendruber

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Principal + Co-Founder at leaders by trade
📍 Lake Elmo, Minnesota, United States

Andrea Swartzendruber is the Principal and Co-Founder of leaders by trade, a firm focused on talent and leadership development. With over a decade of experience in the construction and retail industries, she specializes in helping individuals discover their potential by merging personal behaviors with professional realities.

Outside of work, Andrea enjoys spending time with her husband, two children, and golden retriever. She can often be found on the patio of a local brewery or enjoying a bourbon cocktail.

Her training sessions on coaching have featured creative metaphors including alligators, armadillos, and a tree of discouragement.

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Experience
14 Years
Current Role
Principal + Co-Founder
Job Level
Leadership
Location
Lake Elmo, Minnesota, United States
Personality Overview

How Andrea shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Andrea cares about

Holistic Development
Her philosophy centers on developing the 'whole person' to lead effectively across their teams, family, and community, not just in a work setting.
Actionable Coaching
She develops and facilitates courses like "Building Trust + Coaching Essentials, " focusing on practical tactics and building strong cohort relationships.
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Career

Work history

10-2023
Principal + Co-Founder
leaders by trade
9-2023
Consultant | Facilitator | Founder
UntappedPotential LLC
11-2019 - 8-2023
Talent Development Lead
Western States Fire Protection
11-2017 - 11-2019
Service Operations Leader
APi Group, Inc.
12-2016 - 3-2018
Learning and Development Manager
APi Group, Inc.
In the press

Media appearances

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Education
2010 - 2014
Bachelor of Science (BS)
University of Minnesota
2016 - 2018
Master of Arts - MA
Saint Mary's University of Minnesota
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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