Andrew Brian

Enigma
DISC Type : icd

Director of Procurement at Criterion Hospitality

London Area, United Kingdom

Overview

Andrew has no verified overview

Personality Overview

Friendly Yet Blunt

Hard To Convince

Challenger

They are likely to ask many questions and look heavily for supporting proof as well as information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are generally strong communicators and are not easy to convince.

Topics They Care About

Andrew has no verified topics they care about

Media Appearances

Andrew has no verified media appearances

Work History

2-2026
Director of Procurement at Criterion Hospitality
7-2021 - 2-2026
Group Product Pricing Manager at Beds and Bars Group
3-2019 - 2-2022
General Manager at Beds and Bars Group

Education

1991 - 2001
A Levels from King Edward’s School, Bath

More Information

Social Presence :

Prographics :

Exp : 7 Location : London Area, United Kingdom Job Level : Mid-senior Designation : Director of Procurement at Criterion Hospitality
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Insights For Selling To Andrew

During A Call Or A Meeting

DO's

  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked
  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.

DONT's

  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andrew is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Andrew

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Andrew move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Andrew take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Andrew

Personality Compatibility


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